Retail

Every aspect of CPG and Retail companies is undergoing tremendous pressure as digital tools and changing consumer behaviors force significant digital transformation across all four delivery pillars: marketing, sales, commerce, and service. Our horizontal, end-to-end capabilities allow us to empower CPG and Retail companies to design, build, and manage solutions to transform customer engagement, in the store, at home, or on the go.

delivering-blended-experiences.jpg

Delivering blended experiences

CPG and Retail companies must address the fact that consumers are in stores and online, often at the same time. Understanding your customer's journey between online and offline experiences, and crafting content and tools to reduce the friction around making a purchase decision, is critical.

LiquidHub helps brands better understand their customers in order to create blended experiences that drive customer engagement.

Our Solutions

Our team of Retail experts can work with your teams to develop a digital vision and transformation roadmap to get projects started today, which ladder up to longer-term strategic goals.

enhnaced-customer-targeting.jpg

Enhanced Customer Targeting

  • Discover opportunities through Persona Creation to better understand the customer through their purchase decisions and shopping journey, and engage them at various touchpoints
  • Optimize shopper interactions through next-generation portals, mobile apps, POS touchscreens, and social channels
improved-demand-generation.jpg

Improved Demand Generation

  • Aggregate and analyze data across in-store, online, social, and cloud-based repositories/channels
  • Deliver actionable insight into audience segmentation, purchase decisions, sales drivers, and promotional and loyalty campaigns
  • Empower marketing and sales partners to be more effective in customer acquisition and retention
blended-experience.jpg

Blended Experiences

  • Engage customers with personalized and meaningful experiences using media, content, social execution, eCRM, and analytics
  • Elevate the customer experience using innovative and interactive intelligence-driven technologies to provide targeted and location-based offers, POS discounts, seamless transactions.
ecosystem-optimization.jpg

Ecosystem Optimization

  • Develop a roadmap and architecture that guarantees true digital transformation
  • Design, build, and manage new technologies and experiences that exceed the expectations of an increasingly digital consumer
  • Bridge the gap between technology and business stakeholders for reduced operational costs and increased ROI.

Customer Journey Mapping

Driving e-commerce through research and a stellar digital experience strategy.

Read More

Experience AOR

A leading land development company was looking to build a digital strategy to create brand awareness and drive sales.

Read More

In-Store Mobile Experience

With the physical and digital worlds merging, creating useful and delightful in-store mobile experiences was critical to the client.

Read More

LET ME HELP YOU!

William DuPont ( Partner )

Will duPont is a partner at LiquidHub and a member of the Creative Development Leadership Council. He has over 20 years of experience working with large corporations and startups to help them successfully navigate the ongoing evolution of the digital ecosystem. He is a long time leader in the Internet and digital marketing space, with experience as an entrepreneur, advisor and executive at global organizations.

Get in touch!

News And Events

LiquidHub Launches LiquidHealth
Digital health pioneer Eveo joins LiquidHub to form new strategic practice

Jun 2017

The Cost Of Bad CX
Join guest speaker Maxie Schmidt-Subramanian from Forrester Research and LiquidHub’s Hank Summy on a webinar to discuss the cost of bad CX and the impact of bad customer experiences on revenue, brand perception, loyalty, and competitive differentiation.

Jun 2017
Read More News